Is This A Mistake or .... Marketing Tricks...

Yesterday I had received email as below.

====email===start

Hi Isyaias,

We're almost done moving to our new domain. Give us one more day
to make some adjustments, and I'll soon be sending you some great
discounts..

For now please update your links.

1) Members Login and Downloads Area

A lot of members were not able to download their products during
the last few days, I apologize for that.

The new URL to your members area is:
http://www.profitblogger.com/amember/member.php

2) New Affiliate Program With Better Tracking

We have upgraded our affiliate program to give you better tracking.
Now we'll send you an email whenever you make a sale, and you can
also check your total traffic and conversion rates.

However, you'll need to sign-up here for the new affiliate program:
http://www.profitblogger.com/affiliate-program/

Your previous affiliate login will not work, so please create a new one.

Rest assured your old affiliate links still work, they will merely redirect
to your new links so no sales are lost.

Thanks all for today, look out for my email tomorrow!

Sincerely,

XXXXXXXXXXXX Xxxxx
The Profit Blogger
www.ProfitBlogger.com
-----------------------------------------------

====email===end

I don't know what happened there before. It's a mistake?

May be it's a planned mistake.

Or,....

It's a trick ti make some new looking but old business.

Only the owner of that business can answer this clearly...

To your success and be blessed.....

I-S