Hi Nichers,
One of the things you might think about when selecting a
niche, a product or a price point is, "How much does my
customer have to spend?" Never underestimate the fatness of
a wallet or depths of a purse. There are customers
dedicated to spending top dollar for luxury consumer goods.
There are businesses that need premium solutions to nagging
problems. In other words, there are rich buyers out there
that need to spend a lot of money. Make sure you don't
neglect them!
This can be a hard lesson to learn, especially for the
person who wants to try Internet Marketing as a way to make
a few extra dollars every month. It's just beyond the
imagination of a person who's always running out of money
before running out of month! If you're broke, don't assume
that your best customers will be, too. Try thinking in
terms of having plenty of money and wanting to use it to
get more leisure and luxury.
Perhaps the best place for a hard-working neophyte to start
making money online is to do all the really nasty, boring,
mind-numbing chores that a rich person doesn't want to do.
By offering products or services that automate chores or
allow you to directly serve someone's needs on a regular
basis, you can make a very good living. All you have to do
is list all the things you'd pay someone else to do, if
money was no problem. Then go see who's offering goods and
services like that online and figure out a way to do the
same, with your own Unique Selling Point.
Luxury goods are another way to really make a nice profit
on just a few sales. Designer sunglasses that sell for more
than a thousand dollars a pair are more attractive to sell
than more than 100 pairs of $10 sunglasses. You may think
that paying all that money just for sunglasses is crazy. So
what? Isn't it more important to think in terms of what
your customer wants?
Now think about all the businesses out there that need
goods or services. They're making a profit, they have a
budget to spend - and you could be their "go to" source for
whatever they may need. All you have to do is identify the
really expensive things they use, use up and have to
replace. How hard can that be?
This "rich market" is a fairly small percentage, compared
to all the buyers online. The thing is, they spend almost
three times the percentage of money that regular consumers
spend. This segment is growing faster and faster, and is
hungry for more. It's up to you to put yourself in front of
this avalanche of money and get your share!
The idea here is to fix your thinking. If you think you
have a money problem, you're wrong. You have a thinking
problem when it comes to money. You might not be able to
imagine the kind of income you could earn if you just
allow yourself to envision big spenders as your customers.
Try it, you'll like it!
Once you realize that nobody can see how broke you are,
because you're hidden behind a Web site, blog or
discussion forum identity, you'll start to loosen up and
treat these well-to-do people as if they are like everyone
else. You won't be afraid of them at all. You'll just give
them what they want and they'll send you lots and lots of
money! After all, you'll have made yourself valuable to
them. Isn't that worth thinking about, instead of how broke
you are?
Scot Standke - Founder
www.NicheAday.com
One of the things you might think about when selecting a
niche, a product or a price point is, "How much does my
customer have to spend?" Never underestimate the fatness of
a wallet or depths of a purse. There are customers
dedicated to spending top dollar for luxury consumer goods.
There are businesses that need premium solutions to nagging
problems. In other words, there are rich buyers out there
that need to spend a lot of money. Make sure you don't
neglect them!
This can be a hard lesson to learn, especially for the
person who wants to try Internet Marketing as a way to make
a few extra dollars every month. It's just beyond the
imagination of a person who's always running out of money
before running out of month! If you're broke, don't assume
that your best customers will be, too. Try thinking in
terms of having plenty of money and wanting to use it to
get more leisure and luxury.
Perhaps the best place for a hard-working neophyte to start
making money online is to do all the really nasty, boring,
mind-numbing chores that a rich person doesn't want to do.
By offering products or services that automate chores or
allow you to directly serve someone's needs on a regular
basis, you can make a very good living. All you have to do
is list all the things you'd pay someone else to do, if
money was no problem. Then go see who's offering goods and
services like that online and figure out a way to do the
same, with your own Unique Selling Point.
Luxury goods are another way to really make a nice profit
on just a few sales. Designer sunglasses that sell for more
than a thousand dollars a pair are more attractive to sell
than more than 100 pairs of $10 sunglasses. You may think
that paying all that money just for sunglasses is crazy. So
what? Isn't it more important to think in terms of what
your customer wants?
Now think about all the businesses out there that need
goods or services. They're making a profit, they have a
budget to spend - and you could be their "go to" source for
whatever they may need. All you have to do is identify the
really expensive things they use, use up and have to
replace. How hard can that be?
This "rich market" is a fairly small percentage, compared
to all the buyers online. The thing is, they spend almost
three times the percentage of money that regular consumers
spend. This segment is growing faster and faster, and is
hungry for more. It's up to you to put yourself in front of
this avalanche of money and get your share!
The idea here is to fix your thinking. If you think you
have a money problem, you're wrong. You have a thinking
problem when it comes to money. You might not be able to
imagine the kind of income you could earn if you just
allow yourself to envision big spenders as your customers.
Try it, you'll like it!
Once you realize that nobody can see how broke you are,
because you're hidden behind a Web site, blog or
discussion forum identity, you'll start to loosen up and
treat these well-to-do people as if they are like everyone
else. You won't be afraid of them at all. You'll just give
them what they want and they'll send you lots and lots of
money! After all, you'll have made yourself valuable to
them. Isn't that worth thinking about, instead of how broke
you are?
Scot Standke - Founder
www.NicheAday.com
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